However, after the business received 31 reviews, the ranking boost was not as significant. Joy Hawkins from Sterling SKY lays out a nice case study which illustrates how jumping from 3 reviews to 16 helped to increase the business local ranking significantly. I began to wonder if their Google reviews were really as significant as I was led to believe. I see that many of our clients have accumulated a large number of reviews but are somehow getting outranked by competitors with less reviews. 4 The Key Takeaway! Does the Number of Google Reviews Impact Your Local Search Rankings?įor many years now we have been led to believe that the more reviews you have, the better your ranking should be.
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